Print Design: Sessuale Logo & Packaging
I designed this logo and product packaging for a fictitious, high-end boutique that sells adult products.
I wanted the logo to communicate the idea of sophistication with a hint of whimsy. To achieve this, I studied the logos and identities of other luxury brands, and I developed a typographic-based logo with a rich color palette.
I also shifted the 's' in the center of the name to allude to the concepts of yin and yang, the female and male principles in the universe, according to Chinese philosophy.
I wanted the logo to communicate the idea of sophistication with a hint of whimsy. To achieve this, I studied the logos and identities of other luxury brands, and I developed a typographic-based logo with a rich color palette.
I also shifted the 's' in the center of the name to allude to the concepts of yin and yang, the female and male principles in the universe, according to Chinese philosophy.
Client: Student Project at RMIT
Release Date: October 2010
Services: Strategy, Logo Design, Product Packaging Design
Release Date: October 2010
Services: Strategy, Logo Design, Product Packaging Design
